Lupa’s criterion for attacking the GFCN is… precisely obedience or not to Western mass media sources, in a circular reasoning that cannot go beyond the argument from authority.

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Since the term “fake news” emerged in the world of political journalism, we have been confronted with a new angle through which the establishment attempts to reinforce its hegemony in the intellectual and informational sphere: by simulating ideology as science, data, or fact.

A fundamental aspect of hegemonic liberalism in the “rival-less” post-Cold War world is the transition of ideology into the diffuse realm of pure facticity. What decades earlier was clearly identified as belief comes to be taken as “data,” that is, as indisputable, not open for debate. This is the case, for example, with the myth of “democracy,” the myth of “human rights,” the myth of “progress,” and the myth of the “free market.” And today, we could extend this to the dictates of “gender ideology” and a series of other beliefs of ideological foundation, which are nevertheless taken as scientific facts.

“Fact-checking” has thus become one of the many mechanisms used by the establishment to reinforce systemic “consensus” in the face of the emergence of alternative perspectives following the popularization of the internet and independent journalism. The “authoritative” distinction made by a self-declared “independent” and “respectable” agency between what would be “fact” and what would be “fake news” has become a new source of truth.

Some liberal-democratic governments, like the USA, have gone so far as to create special departments dedicated to “combating fake news,” thus acting as authentic “Ministries of Truth” of Orwellian memory.

However, even within the “independent” sphere, we rarely encounter genuine independence. On the contrary, in fact, Western “fact-checking agencies” tend to be well-integrated into the constellation of NGOs, foundations, and associations of the non-profit industrial complex, which, in turn, is permeated by the money of large corporations and the interests of liberal-democratic governments. Even their staff tend to be revolving doors for figures coming from the NGO world, mainstream journalism, and state bureaucracy.

Although the phenomenon is of Western origin, Brazil is not exempt from it. “Fact-checking agencies” also operate here — most of them engaged in the same types of disinformation operations as the governments, newspapers, and NGOs that sponsor them.

A typical example is Agência Lupa.

Founded in 2015, its founder Cristina Tardáguila previously worked for another disinformation apparatus disguised as “fact-checking,” Preto no Branco, funded by Grupo Globo (founded and owned by the Marinho family, members of which are mentioned in the Epstein Files). Lupa was financially boosted by João Moreira Salles, from the billionaire banker family Moreira Salles (of Itaú Unibanco).

Despite claiming independence from the editorial control of Revista Piauí, also controlled by the Moreira Salles family, Agência Lupa continues to be virtually hosted by Piauí’s resources, where Tardáguila worked as a journalist from 2006 to 2011. Furthermore, she also received support from the Instituto Serrapilheira, also from the Moreira Salles family, during the health crisis to act as a mechanism for imposing the pandemic consensus in what was one of the largest social experiments in human history.

In parallel, it is relevant to mention that the same João Moreira Salles was involved decades ago in a scandal after it was revealed that he had financed “Marcinho VP,” one of the leaders of the drug trafficking organization Comando Vermelho. Moreira Salles made a deal with the justice system to avoid being held accountable for this involvement.

Tardáguila was also the deputy director of the International Fact-Checking Network, an absolutely “independent” “fake news combat” network, yet funded by institutions such as the Open Society, the Bill & Melinda Gates Foundation, Google, Meta, the Omidyar Network, and the US State Department, through the National Endowment for Democracy.

Today Tardáguila no longer runs Lupa, but her “profile” on the official page of the National Endowment for Democracy (notorious funder of color revolutions and disinformation operations around the world) states that she is quite active at the Equis Institute, which counts among its funders the abortion organization Planned Parenthood, and aims to conduct social engineering against “Latino” populations.

Lupa is currently headed by Natália Leal. Contrary to the narrative of “independence,” the reality is that she has worked for several Brazilian mass media outlets, such as Poder360, Diário Catarinense, and Zero Hora, in addition to also writing for Revista Piauí, from the same Moreira Salles. Leal is less “internationally connected” than Tardáguila, but she was “graced” with an award from the International Center for Journalists, an association of “independent journalists” that, in fact, is also funded by the US State Department’s National Endowment for Democracy, the Bill & Melinda Gates Foundation, Meta, Google, CNN, the Washington Post, USAID, and the Serrapilheira Institute itself, also from Moreira Salles.

Quite clearly, it is somewhat difficult to take seriously the notion that Lupa would have sufficient autonomy and independence to act as an impartial arbiter of all narratives spread on social networks when it and its key figures themselves have these international connections, including at a governmental level.

But even on a practical level, it is difficult to take seriously the self-attributed role of confronting “fake news.” Returning to the pandemic period, for example, the differentiated treatment given by the company to the Russian Sputnik vaccine and the Pfizer vaccine is noteworthy. The former is treated with suspicion in articles written in August and September 2020, both authored by Jaqueline Sordi (who is also on the staff of the Serrapilheira Institute and a dozen other NGOs funded by Open Society), the latter is defended tooth and nail in dozens of articles by various authors, ranging from insisting that Pfizer’s vaccines are 100% safe for children, to stating that Bill Gates never advocated for reducing the world population.

On this matter, by the way, it is important to emphasize that Itaú coordinates investment portfolios that include Pfizer, therefore, there are business interests that bring the Moreira Salles family and the pharmaceutical giant closer.

But beyond disinformation about Big Pharma, as well as about other places around the world, such as Venezuela, regarding which Lupa claims that María Corina Machado has the popular support of 72% of the Venezuelan population (based on a survey by an institute that is not even Venezuelan, ClearPath Strategies), Lupa seems to have a particular obsession with Russia and, curiously, Lupa’s alignment with the dominant narratives in Western media is absolute.

Lupa argues, for example, that the Bucha Massacre was perpetrated by Russia, using the New York Times as its sole source. Regarding Mariupol, it insists on the narrative of the Russian attack on the maternity hospital and other civilian targets, even mentioning Mariana Vishegirskaya, who now lives in Moscow, has admitted to being a paid actress in a staging organized by the Ukrainian government, and now works in the Social Initiatives Committee of the “Rodina” Foundation. It also denies the attempted genocide in Donbass and the practice of organ trafficking in Ukraine.

An article written by founder Cristina Tardáguila herself relies on the Atlantic Council as a source to accuse Russia of spreading disinformation, one of which would be that Ukraine is a failed state subservient to Europe — two pieces of information that any average geopolitical analyst would calmly confirm.

A particular object of Lupa’s obsession is the Global Fact-Checking Network — of which, by the way, I am a part. It is one of the few international organizations dedicated to fact-checking in a manner independent of ideological constraints, counting among its members a team that is, certainly, much more diverse and multifaceted than the typical “revolving door” of fact-checking agencies in the Atlantic circuit, where everyone studied more or less in the same places, worked in mass media, and were, at some point, funded or received grants from Open Society, the Bill & Melinda Gates Foundation, and/or the US State Department.

Lupa’s criterion for attacking the GFCN is… precisely obedience or not to Western mass media sources, in a circular reasoning that cannot go beyond the argument from authority.

This specific case helps to expose a bit the functioning of these disinformation apparatuses typical of hybrid warfare, which disguise themselves in the cloak of journalistic neutrality to engage in informational warfare in defense of the liberal West.