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At the beginning of his new term, President Trump issued his Executive Order 14173, named “Ending Illegal Discrimination and Restoring Merit-Based Opportunity.” The target are the DEI, or Diversity, Equity and Inclusion standards, which institute quotas of all kinds in the public and private sectors (since companies that wanted to provide services to the government had to adhere to DEI, and now they no longer have to). What could be the consequences of such an order? To answer this, it is necessary to look at the roots of DEI.

Lyndon Johnson and Nixon vs. Luther King

An interesting thing about Trump’s Executive Order is that it points out a fact not well known to the general public: that the Civil Rights Act, enacted in July 1964 after the campaign led by Pastor Martin Luther King, was in fact color blind and aimed at equal opportunities. The libertarian right has created the narrative that all anti-racist laws inherently tend towards wokism, but this is false. Nixon was the one who created affirmative action, that is, racial discrimination that privileges non-whites, and which is therefore contrary to the Civil Rights Act. Supreme Court recognized it in 2023.

U.S. neo-racism (which replaces white supremacism with non-white victimism) has its institutional birth certificate with Nixon’s implementation of the Philadelphia Plan inherited from his immediate predecessor Lyndon Johnson. With Executive Order 11246 of 1965, Lyndon Johnson required outsourced companies that worked for the federal government to hire a quota of “minorities”. There were a series of legal challenges in experimental applications (Philadelphia was the guinea pig state) and, after a review, the Philadelphia Plan was implemented by Nixon. Given that the implementation of the Philadelphia Plan began in 1969, it can be said that Luther King’s dream only lasted five years.

Lyndon Johnson was a Democrat. Richard Nixon, a Republican. If there is one issue that unites Democrats and Republicans, it is safe to say that it is in the interests of the billionaires who finance all the campaigns in the U.S. To make the picture even clearer, it is worth mentioning that William F. Buckley Jr., a former CIA agent and poster boy for fusionism (liberal-conservatism), went from defending Apartheid (in Africa and in the U.S.!) to defending affirmative action… because it was necessary to confront racist labor unions.

In fact, U.S. labor unions have a long history of racism – because the U.S. itself, as a nation, has one. In addition, the U.S. has a tendency to close itself off into communities. This tendency was reflected in the difficulty of creating a national labor union that would unite workers of all ethnic origins. The author of such a feat was the English Jewish immigrant Samuel Gompers, who in 1886 founded the American Federation of Labor, an entity that was vehemently opposed to immigration. The history of the United States is that WASPs organized workers pressured their employers, who in turn imported foreign labor (initially Irish), who were discriminated against by the WASPs and accepted to work in the worst conditions. It was no wonder that employers sowed racial strife between the groups.

Thus, we can understand that U.S. capitalists took the lemon of anti-racism to make lemonade: they demoralized unions and strengthened racial tensions among workers.

Transvestites everywhere

Today, unionized workers do not amount to 10% in the United States. Their decline began in the 1950s, and in the 1980s this proportion fell even more rapidly. Thus, when Obama came to power in 2009, it no longer made sense to have a strategy focused on destroying labor unions. Nevertheless, it was under his auspices that identity politics became the official ideology of the country and of much of the Western Left. The first Trump administration (Jan. 2017 – Jan. 2021) did not change it, and the U.S. taught gender theory to Afghan women during his term. Under Biden (Jan. 2021 – Jan. 2025), wokism reached its peak. Although the racial agenda remained, the main issue was gender ideology. Transvestites had to read stories to children in children’s libraries, trans children had to be castrated as early as possible, and the DEI started hiring perverts with fetishes that gave them the right to quotas. The most bizarre example of all this craze is the use of the NSA chat by LGBT employees, hired by DEI, to discuss their fetishes with the most bizarre genital surgeries and polyamorous relationships during work hours. At this point in the game, the spirit of Luther King no longer haunted anyone: he had gone to buy cigarettes and never came back.

Reflecting from my corner of the planet (Brazil), it seems to me that this was an attempt to regulate the market and clearly define a sphere of influence for the United States. The key acronym for this is not even DEI, but ESG, which has been around for a long time and has just gone out of fashion. Brazil is a mixed-race country where it is not always possible to tell whether someone is black or white. Furthermore, despite slavery, mixed-race people of evident African origin reached the highest positions of prestige even when slavery was legal. Nevertheless, since the Durban Conference (2001), Brazil has been harassed to create reparatory policies that took the form of the affirmative actions of the Nixon administration. Faced with the difficulty of classifying mixed-race people of three matrices (European, Amerindian and African) as white or black, the bureaucracy created racial tribunals that, from the beginning, in 2007, identified one identical twin as white and the other as black. As part of the U.S. backyard, the official Brazil had to deny its own history and learn to classify our people in a biracial manner, as in North America.

ESG, or Environmental and Social Governance, is a seal used by the financial market to favor companies that adopt DEI and follow the green agenda. Partly for this reason (and partly to present liberalism as the only solution to racism, as we saw here), it was necessary to artificially standardize cultures, so that a seal conceived in a separatist culture that has clear racial classification criteria could also be applied in Brazil.

The future

Trump’s Executive Order of January 2025 overturned Lyndon Johnson’s Executive Order of September 1965. It was almost sixty years with that. Without a doubt, the death of neo-racism and the privilege of gender identities that are beyond weird is a good sign. What we immediately saw was large U.S. companies closing their DEI departments. Bill Gates was able to save dollars and continue with government contracts.

Bill Gates himself was an enthusiast of the ESG ranking. If the function of ESG is to privilege U.S. companies by claiming that the others are bad because they are racist, homophobic and harm the environment, it is quite possible that this role can be played by the green agenda alone. Therefore, it is possible that, in the world economy, everything will remain as before.

However, there is a significant political impact with the end of the DEI. The professional agitators who won public jobs and corporate positions by yelling at everybody have lost power. This contributes to social peace and, consequently, to the creation of constructive debates in countries under the sphere of North American influence, such as those in South America and Western Europe.

Both my corner of the world and Western Europe show that there is a bet on the ephemerality of Trump 2. Still, even if Trump 2 is ephemeral, it seems that this will not take the Western world back to the crazy Biden years. If the madness of the Estonian woman who wants to invade Russia finds no echo outside the European madhouse, in Brazil, the corporation hyper-empowered by the same group, the Supreme Court Justices, are already facing signs of abandonment and showing signs of madness. Just see Justice Barroso fighting with The Economist.